Headless CMS: one source, many channels
Content is managed centrally and delivered to websites, apps, and partners through APIs.
DBN CMS
Your full-service CMS
Built around your needs. Not from scratch.
DBN CMS combines the flexibility of custom software with the advantages of an established platform. Manage content, product data, and business processes in a system that adapts to your requirements – not the other way around.
Tailored to your project. AI when you need it. Personally supported.
More than a traditional CMS
Your requirements shape the solution.
DBN CMS doesn't impose rigid structures. Data models, administration interfaces, and workflows are tailored to your project – using a technical foundation that's already in place.
-
Your data. Your structure.
Products, events, customers, or entirely custom data types: DBN CMS models the information and relationships that matter to your business.
-
An interface built around your data.
Your data structures determine the administration interface. Your team works with the fields, features, and access permissions it actually needs.
-
Ready for new requirements.
Websites, portals, integrations, and custom workflows share the same data foundation. Extend your solution as requirements evolve instead of starting over.
In a nutshell
What is DBN CMS?
DBN CMS is a flexible platform for content management, product data, and custom digital applications. Content and information are managed centrally and can be used across websites, shops, portals, and APIs.
The platform already provides essential foundations: data management, user permissions, administration interfaces, and APIs. We tailor these building blocks to your requirements and add custom functionality where needed.
Setup, technical development, and ongoing operation can all be handled by one partner. AI features are optional and can be disabled entirely.
Use cases
From product catalogs to customer portals.
DBN CMS isn't limited to a particular use case. The platform provides the foundation for different digital solutions – individually configured and extended where needed.
-
Headless CMS
- Manage content centrally and deliver it through APIs
- Connect websites, apps, and external systems
- Provide data in JSON, CSV, and other formats
-
Product data & PIM
- Manage products, variants, and attributes flexibly
- Translate product information automatically
- Connect shops, catalogs, and inventory systems
-
Customer & partner portals
- Provide secure areas for customers and partners
- Manage users, roles, and permissions centrally
- Integrate custom features and existing systems
-
Events
- Connect events, dates, and locations
- Manage information in multiple languages
- Integrate booking processes and custom workflows
-
Media management
- Organize images and videos centrally
- Find, generate, and edit images using AI
- Reuse media across different channels
-
Locations & directories
- Manage locations, branches, and providers centrally
- Integrate maps and radius searches
- Deliver location data to websites and apps
-
Custom applications
- Model business processes with custom data structures
- Add APIs, document generation, and automated workflows
- Connect existing systems into one solution
Application examples
Your processes. Your rules. One platform.
From product data and customer portals to event management: these examples illustrate how DBN CMS can connect information and workflows.
Click a step to highlight the corresponding data flow.
These simplified examples illustrate possible workflows. Actual implementations are tailored to your project.
PIM: connected product information
Product information serves shops, catalogs, and other channels from one shared data foundation.
Customer & partner portals
User permissions, protected content, and existing systems provide the foundation for custom portals.
Events & workflows
Events, locations, and offers stay connected. Custom workflows handle defined follow-up actions.
Media & AI
Find, generate, edit, and manage images directly where they're needed for content and products.
Locations & maps
Manage locations centrally and use them for maps, radius searches, or local offers.
Product services via QR codes
Provide product information and instructions through QR codes. With qrto.me, destinations can be updated without replacing printed codes.
Let's talk about your project
An idea that doesn't fit an off-the-shelf solution?
Tell us what you need. Together, we'll explore how DBN CMS could support your project.
Features
One platform. Many possibilities.
DBN CMS provides the technical foundations. Use the capabilities your project needs and extend the platform where required.
-
Custom data structures
DBN CMS builds the right administration tools from your data structures, reducing the work needed to create custom applications.
- Custom fields and relationships
- Generate matching administration interfaces automatically
- Use templates for common data structures
-
Content & product data
Centrally maintained content and product data can be reused across websites, catalogs and partner channels.
- Products, variants, categories and media
- Maintain product information centrally
- Deliver data to websites, shops and partners
-
Headless & website integration
DBN CMS delivers content to standalone websites and apps through APIs and can also integrate directly into PHP websites.
- Choose your frontend technology
- Integrate directly with existing PHP websites
- Serve websites and apps from one data foundation
-
APIs & data exchange
Interfaces deliver your data to other applications and receive information from connected systems.
- Provide matching API endpoints automatically
- Set up custom endpoints for data input and output
- Export data as JSON, CSV and SQL
- Add custom PDF output and WebDAV integrations
-
AI for text & editorial work
Integrated AI supports writing and research directly in the CMS, with your team deciding when to use it.
- Generate and edit text
- Capture information through voice or conversation
- Use your own API keys
- Disable AI entirely and keep workflows running without AI
-
Multilingual content
Automatic translation helps your team maintain multilingual websites, product information and catalogs.
- Translate content with DeepL or OpenAI
- Maintain language versions centrally
- Refine translations directly in the CMS
-
Images & video
Your team can manage media directly in the CMS, from finding images to embedding videos.
- Search for royalty-free images
- Generate and edit images with AI
- Upscale images automatically
- Host videos on your own server
- Embed YouTube and Vimeo videos with previews
- Add automatic image tagging as a custom extension
-
Maps & locations
Maps and radius searches help visitors find relevant locations and offers nearby.
- Connect locations to products or dates
- Google Maps, addresses and coordinates
- Find offers by distance
-
Search & discoverability
Full-text search and machine-readable content make your data easier to use for people, search engines and AI systems.
- Find content with full-text search
- Provide structured, machine-readable data
- Prepare websites for SEO, GEO and AEO
-
Users & permissions
User roles control which content and features colleagues, customers and partners can access.
- Manage users and roles flexibly
- Control access to data and features
- Provide protected access for apps and portals
-
Full service & operations
DBN CMS includes setup, ongoing support and operation, with one point of contact for your solution.
- Setup, maintenance and ongoing support
- Run DBN CMS in the cloud or on your own infrastructure
- Agree 24/7 SLAs where required
-
Tools & workflows
Automated processes, notifications, and custom tools connect your data with the everyday tasks of your team and customers.
- Send emails and notifications
- Automate recurring tasks
- Run custom actions and workflows
- Use QR codes and other visual codes
- Configure dynamic redirects with qrto.me
- Connect product information and reordering
Flexible by design
What's already there? What's customized?
DBN CMS is an established platform, not software built from scratch. The capabilities you use and the customizations you need depend on your project.
-
Built into the platform
DBN CMS provides core capabilities for data management, administration, user permissions, APIs, and editorial work.
The technical foundation is already in place.
-
Configured for you
Data structures, administration interfaces, roles, languages, and integrations are configured around your requirements and existing systems.
Your processes shape the configuration.
-
Extended when needed
Special requirements can be addressed with additional functionality – for example custom API endpoints, PDF generation, WebDAV synchronization, or automatic image tagging.
Custom requirements get focused solutions.
Why DBN CMS?
More freedom for your ideas.
Less work to make them happen.
Custom requirements shouldn't mean rebuilding the technical foundation every time.
-
Less repetitive work
Information is maintained centrally and delivered where it's needed. This reduces repetitive work and helps keep content consistent.
-
Tailored, not restricted
Your data and processes shape the solution. You don't have to adapt the way you work to the rigid structures of standard software.
-
Build on what's already there
Administration, user permissions, and APIs already provide a foundation. Development can focus on what makes your project different.
-
One partner throughout
From planning and setup to ongoing operation, you have one point of contact who understands your solution and can help it evolve.
Working together & pricing
A proposal tailored to your project.
Every DBN solution is shaped around specific requirements. Instead of a rigid standard package, you receive a tailored proposal with a clearly defined scope of work.
-
Setup & customization
We discuss your requirements and plan the necessary data structures, features, integrations, and any migration of existing data.
-
Hosting & support
Hosting, maintenance, support, and further development are agreed according to your needs. Running DBN CMS on your own infrastructure is also possible.
-
External services
AI, translation, maps, and other external services may involve additional provider fees. We account for these transparently during planning.
The proposal clearly describes the planned one-time and recurring services as well as the usage terms.
Discuss your projectBehind DBN CMS
Software with personal support.
DBN CMS is developed and maintained by max-interactive. Our approach is to use capable technology to solve real problems – without creating unnecessary complexity.
We support projects from initial planning and individual configuration through to ongoing operation. Your requirements come first, not the limitations of a predefined software package.
Development and support are based in Germany. Deployment options include hosting in Germany or installation on your own infrastructure.
Good to know
Still have questions?
How does setup work? Which features are built in? What should you know about hosting, AI, and data privacy? Find the answers in our FAQ.
Let's talk about your project
What would you like to build?
Whether it's a website, product database, customer portal, or custom application, tell us about your idea. We'll explore how DBN CMS could support it.